Deliver Sustainable Innovation Across the Enterprise

Explore how digital technology can make your products, operations, and workforce more sustainable

What is sustainable innovation? Why is it important?

Sustainable innovation is the act of continuously improving your products, processes, and workforce to create a brighter, more sustainable future—for your customers, your employees, and the environment.

Sustainable innovation supports growth and profitability by facilitating product reuse and circularity and making business operations more efficient and safe. At PTC, we help companies deliver sustainable innovation through our best-in-class technology portfolio—delivered via SaaS, hybrid, or on-prem.

Why is sustainability a key driver of innovation?


The ability to accurately report on ESG metrics is emerging as a critical business need. Companies across industries are publicizing paths towards net zero, with many looking to evaluate the discrete manufacturers within their supplier base. As environmental reporting gets closer to becoming mandatory, increased transparency with customers, consumers, investors, and employees will be critical for success.

With technologies like CAD, PLM, IoT, SLM, and AR, your business has opportunities to make high-impact sustainability improvements today. From reducing the environmental impact of your products to making your operations more efficient, PTC's solutions can help your business realize significant material, energy, and waste savings.


How do we make innovation sustainable?

Tangible strategies to improve product sustainability

Discover why designing for sustainability first enables businesses to deliver more sustainable outcomes across the entire end-to-end product lifecycle.

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Using the digital thread to support sustainability

Discover how a strong digital foundation can inform and validate your sustainability initiatives while promoting the benefits of enterprise collaboration.

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Join PTC on our sustainability journey

Learn about our sustainability goals and the progress we're making and discover how PTC solutions can help your products comply with CSRD regulations.

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FY23 Impact Report 2023

Our 2023 Impact Report shares our initiatives, progress, and work we’re doing to address the challenges we as a global community face.

Not only have we made a commitment to significantly reduce our emissions, we continue to broaden the ways in which we support our customers’ efforts to reduce the environmental footprint of their products.

Read the Report

How does sustainable innovation differ from traditional innovation?

When introducing new products, engineers and product developers traditionally work to create a design that fulfills a specific set of pre-determined requirements. Sustainable innovation happens when environmental sustainability becomes a key consideration for how a product is designed, manufactured, and serviced.

Today's businesses are using sustainable innovation to work towards several important business goals:

<p>When introducing new products, engineers and product developers traditionally work to create a design that fulfills a specific set of pre-determined requirements. Sustainable innovation happens when environmental sustainability becomes a key consideration for how a product is designed, manufactured, and serviced.</p> <p> Today's businesses are using sustainable innovation to work towards several important business goals:</p>

Achieve carbon neutrality and zero waste

Improve product circularity and reuse

Drive energy efficiency

Sustainable innovation across the value chain

From closed loop engineering to manufacturing and service optimization, digital transformation is helping industrial businesses become more sustainable across the extended enterprise.

Sustainability in design engineering

An overwhelming majority of your products’ lifetime environmental footprint is determined by the early design decisions your engineering teams make. From designing products to be reusable to light-weighting and dematerializing, your teams need modern, purpose-built engineering tools to meet today’s sustainability requirements and deliver the sustainable innovation that customers want.

PLM-enabled digital thread

When designing new products, engineers must consider the environmental impact of all the materials and processes used across the product lifecycle. With a PLM-enabled digital thread, your business can better evaluate design and sourcing decisions for the impact they will have on the product’s environmental footprint. Everything from a products’ parts and components to its electrical, mechanical, and software systems can be managed and traced within a single authoritative PLM system, allowing your teams to more easily automate and standardize sustainable processes across the entire product lifecycle.

Generative design

Generative design is a 3D CAD capability that uses AI to autonomously create optimal designs from a set of system design requirements. Engineers specify their requirements and sustainability goals, including preferred materials (such as metal vs. plastic) and manufacturing processes—and the generative engine automatically produces a manufacture-ready design. Your team can then visualize the best combination of materials and design which meets the specified requirements and sustainability goals. Generative design also uses cloud simulation, which reduces the need for iterative physical prototyping, saving your business additional time and material waste.

Simulation-led design

Today’s customers want cheaper, lighter, more durable products that will last a lifetime. With analysis and simulation-led design, engineers can test the stresses and loads under which their products will operate, helping them to produce higher quality, more sustainable products while reducing the need to build and iterate wasteful physical prototypes. Simulation and analysis tools enable designers to get instant feedback on design decisions while they work, for a better understanding of how specific designs will perform under real-world conditions. This lets designers find potential problems earlier in the design process, where they are significantly easier to fix.

Sustainability in manufacturing

Manufacturers are using industry 4.0 technologies to improve product quality and operational efficiency along the production floor, resulting in smaller amounts of waste and less energy spent per each unit. Explore how PTC’s digital manufacturing solutions can make your operations more sustainable, efficient, and cost-effective.

Digital performance management

Are rising costs for natural resources like energy and raw materials creeping into your production margins? With a digital performance management platform like ThingWorx, your business can gain better visibility into its operational performance to quickly identify production bottlenecks that are contributing to inefficient usage of resources.

“Data is often trapped in silos across many teams and many different locations,” says May Ann Madlansacay, Director of Solution Program Management at PTC. “This is where ThingWorx comes in. It provides powerful visualization on dashboards, it displays thousands of data points to track production in real time, and it gives you deep insights into resource management, overall equipment effectiveness, and enterprise optimization—and that’s going to be key for making decisions that drive sustainability.”

Process optimization

Advances in industry 4.0 technology are making it easier than ever before to reduce waste during production runs. Technologies like IoT and augmented reality can help frontline employees reduce waste in the forms of scrap, re-work, defects, and downtime, while also making the workplace safer.

Enterprise-wide collaboration

When establishing more sustainable manufacturing processes, collaboration between manufacturing and engineering is critical. PLM accelerates enterprise-wide collaboration by establishing a cross-functional digital thread that enables engineering and manufacturing to work concurrently. With this digital foundation in place, manufacturers can create associative, traceable manufacturing BOMs derived from engineering data while driving closed-loop quality by connecting quality data with product designs.

Sustainability in post-sales service

With sustainability becoming a fast-growing priority for industrial businesses, many are considering the CO2 implications for activities across their entire product lifecycle, including post-sales service. Digital transformation is helping field service providers reduce their environmental footprint by minimizing truck rolls and technician travel and optimizing inventory within the service supply chain. Discover how PTC’s service lifecycle management solutions can help you deliver better service outcomes for both your customers and the planet.

Service optimization

Every dispatch and truck roll represents a small contribution to the overall amount of CO2 emissions associated with your business. The good news? Today’s service teams are reducing truck rolls and time on site by monitoring and predicting potential problems before they occur, resolving service issues remotely, and empowering end users with self-service tools to eliminate the need for a technician altogether. When field technicians must travel on-site, PTC’s service optimization solutions empower them to understand the root-cause of issues in advance, so they can arrive with the needed parts, documentation, work instructions, and training.

Service parts management

Certain industries require OEMs to have an extensive network of spare parts that are ready for on-demand utilization. For many, the result is a complex service supply chain with a larger-than-necessary environmental footprint.

An effective service parts management strategy can help your business overcome its service supply chain challenges by forecasting part demand and optimizing part inventories across multiple locations, to reduce the amount of spare parts being produced and sent to warehouses. With PTC’s Servigistics solution, your business can drive sustainability across its service supply chain by maximizing equipment utilization, avoiding downtime, and procuring new parts only when critically necessary.

Software-driven innovation

When products last longer than expected, they create greater lifetime value for customers. Technologies that provide over-the-air software updates and real-time visibility into product behavior help to extend the lifespan of products by creating opportunities for predictive service and closed-loop engineering, while also unlocking digital upgrade business models.

Sustainability in the workplace

Keeping your employees engaged, safe, and satisfied with their job will be critical for overcoming the talent shortage that manufacturing companies face. Learn how technologies like augmented reality are expediting both remote and on-the-job learning with immersive training content that helps businesses develop more sustainable, agile, and resilient workforces.

Upskill with augmented reality

To stay competitive, you need a competent, agile workforce with constantly evolving talent, knowledge, and skills. Augmented reality enables you to rapidly develop and upskill your workforce with highly effective training and work instructions that employees can view on-demand—whether they’re in the factory, the field, or working remotely. PTC’s Vuforia AR solutions are viewable with a variety of devices, including the mobile devices that many of your employees already carry.

Employee experience differentiation

To attract a rising generation of digital natives and retain existing talent that’s aging out of the workforce, industrial businesses must quickly transition to more engaging ways of working and training employees. Augmented reality can help you differentiate your employee experience by accelerating learning and skills development, supporting safety and compliance, and providing greater flexibility to employees via virtual training.

Immersive training

The ability for frontline employees to follow health and safety guidance is critical for ensuring a safe, productive workplace and avoiding lost time incidents, unplanned downtime, and compliance costs. Augmented reality enables a safer, more productive workforce by providing your frontline employees with on-demand access to expert support, and hands-free visual instructions that are easier to interpret than paper-based manuals. Delivering immersive training experiences to employees via augmented reality allows you to visually highlight workplace hazards, present detailed step-by-step instructions, and display real-time asset performance data.

How PTC helps customers deliver sustainable innovation

Vestas logo
Cummins logo
Carlsberg Group logo


Discover why Vestas adopted an entirely digital production process for its wind turbines – including everything from CAD design to manufacturing.

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Learn how generative design helped Cummins reduce the material used for conventionally designed parts by 10%-15%.

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Learn how digital engineering helped HP manage complexity, decrease development costs, and improve speed to market.

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Discover how IoT technology has helped Carlsberg advance its sustainability goals by significantly reducing waste and carbon emissions.

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Vaillant Group

Learn how a PLM-enabled digital thread has helped Vaillant Group manage product compliance and sustainability.

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Discover how a cloud PLM system helped the fastest-growing clean tech company in solar to centralize its product information.

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