Industrial augmented reality is the application of using highly visual, interactive methods of presenting relevant digital information within enterprise and industrial spaces.
Industrial AR solutions offer a better way to create and deliver easily consumable work instructions, procedures, and critical information by overlaying content onto real-world work environments—connecting employees and improving business outcomes.
Industrial augmented reality provides workforce efficiency gains across the enterprise with improved service times, optimized manufacturing operations, and enhanced productivity of new hires.
Improvement in new hire productivity
Improvement in first-time fix rate
Reduction in training costs
Decrease in manufacturing cycle time
Better information delivery, faster knowledge transfer, modernized training methods, and optimized work instructions. Augmented reality is helping solve critical business challenges by reshaping how frontline employees work—resulting in faster execution, fewer manual processes, and better decision-making.
Industrial AR has numerous practical applications and knowing where to begin depends on understanding where you'll get the fastest, most meaningful ROI. Explore how these AR applications can offer clear returns, tangible benefits, and a road map to scale up with AR technology.
Learn how organizations across different industries are finding value in augmented reality to improve their business outcomes and workforce efficiency.
Enterprise augmented reality, like most enterprise solutions, helps solve multifaceted issues within large organizations by connecting critical data sources. The added value of AR is the ability for workers to visualize this critical data in the context of their work environment—be that in the factory, office, or field. Learn more about Vuforia, PTC’s enterprise augmented reality solution.
The key difference between augmented reality and virtual reality is the ability to see your physical environment. A VR headset is required for virtual reality, and when worn, the entire environment becomes digital, and the user is completely immersed in the experience. With augmented reality, the user can still see the physical world, but it’s augmented with digital objects.
Industrial augmented reality can be used in a variety of ways across an organization, most notably within manufacturing, service, and training. AR is uniquely suited to provide valuable context to frontline workers while they repair, assemble, and inspect essential machinery. This added context and immersive capabilities make it ideal as a training tool for new hires, reducing the time it takes to get them out in the field.
Industry 4.0 is the newest phase of the industrial revolution that involves a variety of “smart” technologies, including automation, machine learning, connected data, and real-time data. At PTC, we see this as the next step in the evolution of manufacturing, based on the idea that machines should be able to communicate with each other and work together to create new products and services. Augmented reality is deeply involved with the Fourth Industrial Revolution, and provides the visual, digital aids that offer deeper contextual significance to business-critical data.
Like many cutting-edge technologies supporting Industry 4.0, augmented reality is poised to grow exponentially in the coming years. Organizations who value innovation are already seeing returns from their AR investments, with bigger gains still to come. Augmented reality is seen as an essential tool for future innovation by leading technology companies as a key method to visual data while on the job. Whether teams are in the factory, office, or field, PTC’s continued research and investment will help drive greater productivity and efficiency for industrial organizations around the world.
Vuforia offers comprehensive, scalable enterprise augmented reality solutions to create immersive content for frontline workers. Our wide-ranging offerings ensures that we can provide the right AR technology to every customer based on their business needs.