It’s critical to choose the right use case for your IoT initiative. To start, identify the factors that drive your organization. Then identify the opportunities that could bring the most value. Finally, design your use case to achieve that value.
To gain support, show how your IoT initiative aligns with your organization's goals. Early in the project, identify which factors create the most value for shareholders. How does your organization plan to remain profitable in the coming years? Consult executives to gather high-level business goals.
Common business goals that drive IoT initiatives include:
Document the specific drivers (activities or capabilities) that will deliver the most impact to each of your business goals and bring value to your IoT initiative. There will usually be multiple drivers for each business goal. For example, drivers that could help reduce service costs may include:
Work with a PTC salesperson to identify the use cases, or applications of the technology, that will best deliver against your business drivers.
The list of possibilities with IoT can feel never-ending. Rank your use cases to help your organization focus its efforts. This will also help you deliver value.
For each of your possible use cases, create a matrix to identify:
Work with stakeholders and subject matter experts from service and product management to make realistic projections. A PTC salesperson can provide insight from third-party research and previous experiences with PTC customers. Get as close to real numbers as possible to help predict potential value.
The matrix will reveal which use cases are viable, of high value, and can increase in scale in the future.
Work with stakeholders to select the most valuable use case(s) for your IoT initiative. Don’t be afraid to tackle big challenges with big returns. If your use case supports your organization’s key drivers, you’re more likely to get leadership support.
For their first use case, organizations should start with remote monitoring: connecting your products or equipment to collect valuable data. Remote monitoring is a prerequisite for other impactful use cases, and it can deliver value by improving service metrics and/or driving product enhancements to improve customer experience.
Document your chosen use case and confirm it with project stakeholders. Keep your prioritization matrix because it will help you create a long-term roadmap later.
To implement your use case, you will need a suite of technology solutions. For example, ThingWorx Asset Advisor, ThingWorx Analytics, augmented reality technology, or other solutions may be required. To learn which software is best for your use case, contact your PTC salesperson.
Make sure that stakeholders agree to the scope of your project. For many organizations, the scope has a substantial, rapid impact. Over time, project leaders will learn, iterate, and solve more significant challenges. Follow your plan and make sure the scope is appropriate for your use case.
Consider questions like:
For now, focus on the initial implementation. You’ll build on additional use cases later as part of a long-term roadmap.
In addition to the recommended resources named above, PTC offers Success Services that fit seamlessly into your Success Path, making it even easier to reach your desired business outcome.Rapid Outcome
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