Jon Stevenson is Chief Product Officer at PTC and a technology executive where he leads the company's product strategy, development, and delivery efforts across its Digital Thread portfolio. Jon has more than three decades of experience in CAD, PLM, SaaS, and digital product development. He has also served as an advisor, investor, and board member to several innovative product development and AI-focused companies. He is passionate about helping manufacturers accelerate innovation through connected digital technologies and AI-powered engineering solutions.
I get asked some version of this question a lot: "Onshape and Creo are both PTC products, why invest in two CAD platforms instead of putting everything behind one?"
It's a fair question. And my answer is simple, even if it's not the tidy one-line pitch people sometimes expect: it doesn't have to be one or the other, because PTC has you covered either way.
Forty years taught us this the hard way
PTC didn't arrive at this view overnight. We've been in the trenches of product development for more than four decades. We pioneered parametric solid modeling with Pro/ENGINEER—a genuine breakthrough that changed how the industry thought about 3D design, and that DNA lives on today in Creo. We've watched engineering evolve from drafting tables to workstations to the cloud, and we've watched what teams need change right along with it.
If there's one thing that history has taught me, it's that engineering organizations are not monoliths. The team designing a wing assembly and the team designing a next-gen wearable are not solving the same problem, and they never will be. Pretending one platform can be everything to everyone is how vendors end up serving nobody particularly well.
So instead of asking teams to bend to fit one platform, we have two, so that no matter what your CAD needs are, you're covered.
When the work demands depth — we've got you covered
Some engineering problems demand depth with no compromises. These are high-end, often more complex use cases that may be associated with large assemblies, advanced manufacturing, simulation-driven design, multi-variant optimization, and other specialized workflows.
For these teams, the priority is not just CAD access. It is engineering capability. They need a robust environment that can handle scale, complexity, and precision without forcing tradeoffs between design, simulation, and manufacturing.
This is where Creo fits best. Creo is designed for advanced design engineering work and for manufacturers that need specialized capability to support complex products and rigorous development processes.
Importantly, this is not about company size. It is about the complexity of the work. I've seen small, scrappy teams need Creo-level capability because their product demanded it, not their headcount. Complexity is about what you're building, not how big you are. Wherever that complexity shows up, we intend to be ready for it.
When speed and collaboration are the whole game — we've got you covered
A different set of engineering priorities defines mainstream product development. Here, the emphasis is often on speed, simplicity, collaboration, and reducing operational overhead.
These teams want to move quickly from concept to production-ready designs, work seamlessly across locations, and eliminate the friction that comes from managing separate systems for CAD and data. They also need confidence that everyone is working from the same, up-to-date design information at all times.
This is where Onshape fits best. As a professional-grade CAD system built on a modern, cloud-native architecture, Onshape removes the need for traditional software management and infrastructure. There are no disruptions from upgrades or system maintenance, and teams can focus entirely on design engineering work.
Because CAD and data management are fully integrated, teams can iterate rapidly, collaborate in real time, and ensure that every contributor is always working on the latest version of the design. The result is faster development cycles and a more streamlined way of working.
That does not make Onshape a lower-end answer. It makes Onshape the right fit for mainstream engineering priorities where agility, collaboration, and operational simplicity create the most value.
The honest truth: most companies need both
Here's what I've seen play out again and again inside real organizations: they don't fit neatly into one category. One business unit is heads-down on a highly engineered product and needs Creo's depth. Another is iterating fast on a simpler product line and thrives on Onshape's speed. Both are right. Neither should have to apologize for their choice, and neither should be forced onto a tool built for someone else's problem because whichever one they need, that's the one we want them to have.
That's the part I want people to really sit with. This isn't about picking a side. It's about making sure that no matter how your organization is structured, or how differently your teams work, you never have to look outside PTC to find the CAD platform that fits.
It doesn't stop at the CAD file
None of this matters in isolation, though. Design data has to connect to manufacturing, to quality, to service—the whole lifecycle. That's why we keep investing in Windchill's connections to both Creo and Onshape, so that wherever your design work happens, it feeds into a single, connected intelligent product lifecycle rather than becoming its own island. Coverage isn't just about picking the right CAD tool. It's about making sure that tool never leaves you stranded from the rest of your product data.
Where I land
I don't think of Creo and Onshape as two competing products. I think of them as our answer to a simple commitment: whatever your engineering needs are today, and however they change tomorrow, PTC has you covered. Not one-size-fits-all. Not a compromise you're stuck with. Just the right tool for the work in front of you backed by a company that's spent forty years making sure it has an answer for however that work evolves.