3D product design is the creation of a product in a virtual environment such the product has three dimensions (height, width, depth). The result is a digital prototype of your product, one you can explore in detail. Without digital prototyping, you’d need to use more budget-vaporizing physical prototypes, watch time slip away, and get to market later with a product that might not be optimized. 3D design makes your life as a product designer easier and faster, giving you more time and energy to devote to optimizing your product.
Designers usually take one of two approaches to 3D design and solid modeling: direct or parametric modeling. Direct modeling means you can push and pull directly on geometry. Use it for speed and quick changes. Parametric modeling means that the software maintains consistent relationships between components, so a change to one component is a change to all.
Creo Parametricis the industry’s leading CAD application for 3D product design. And with augmented reality in each seat of Creo, everyone can easily visualize your designs. We know as well as you do that that no 3D design software can make you innovative, but we think you’ll agree that using the right tool for the job can be enormously powerful.