Unable to configure Windchill as Windows Service

• Unable to configure Windchill as Windows Service
• Build logs show below error message:

BUILD FAILED
C:\ptc\Windchill_12.0\Windchill\opt\ntservice\WindchillService.xml:172: Execute failed: java.io.IOException: Cannot run program "C:\ptc\Windchill_12.0\Windchill\opt\ntservice\prunsrv-64.exe" (in directory "C:\ptc\Windchill_12.0\Windchill\opt\ntservice"): CreateProcess error=740, The requested operation requires elevation
	at java.base/java.lang.ProcessBuilder.start(ProcessBuilder.java:1128)
	at java.base/java.lang.ProcessBuilder.start(ProcessBuilder.java:1071)
	at java.base/java.lang.Runtime.exec(Runtime.java:591)
	at org.apache.tools.ant.taskdefs.launcher.Java13CommandLauncher.exec(Java13CommandLauncher.java:58)
	at org.apache.tools.ant.taskdefs.Execute.launch(Execute.java:424)
	at org.apache.tools.ant.taskdefs.Execute.execute(Execute.java:438)
	at org.apache.tools.ant.taskdefs.ExecTask.runExecute(ExecTask.java:630)
	at org.apache.tools.ant.taskdefs.ExecTask.runExec(ExecTask.java:669)
	at org.apache.tools.ant.taskdefs.ExecTask.execute(ExecTask.java:497)
	at org.apache.tools.ant.UnknownElement.execute(UnknownElement.java:292)
	at jdk.internal.reflect.GeneratedMethodAccessor4.invoke(Unknown Source)
	at java.base/jdk.internal.reflect.DelegatingMethodAccessorImpl.invoke(DelegatingMethodAccessorImpl.java:43)
	at java.base/java.lang.reflect.Method.invoke(Method.java:566)
	at org.apache.tools.ant.dispatch.DispatchUtils.execute(DispatchUtils.java:99)
	at org.apache.tools.ant.Task.perform(Task.java:350)
	at org.apache.tools.ant.Target.execute(Target.java:449)
	at org.apache.tools.ant.Target.performTasks(Target.java:470)
	at org.apache.tools.ant.Project.executeSortedTargets(Project.java:1401)
	at org.apache.tools.ant.Project.executeTarget(Project.java:1374)
	at org.apache.tools.ant.helper.DefaultExecutor.executeTargets(DefaultExecutor.java:41)
	at org.apache.tools.ant.Project.executeTargets(Project.java:1264)
	at org.apache.tools.ant.Main.runBuild(Main.java:827)
	at org.apache.tools.ant.Main.startAnt(Main.java:223)
	at org.apache.tools.ant.launch.Launcher.run(Launcher.java:284)
	at org.apache.tools.ant.launch.Launcher.main(Launcher.java:101)
Caused by: java.io.IOException: CreateProcess error=740, The requested operation requires elevation
	at java.base/java.lang.ProcessImpl.create(Native Method)
	at java.base/java.lang.ProcessImpl.<init>(ProcessImpl.java:420)
	at java.base/java.lang.ProcessImpl.start(ProcessImpl.java:151)
	at java.base/java.lang.ProcessBuilder.start(ProcessBuilder.java:1107)
	... 24 more