Accelerating Innovation Through Model Based Enterprise
00:00 Hello there. My name is Robbie Morrison, Vice President of Product Management for the Windchill PLM business. In this segment, we'll be talking about something near and dear to my heart, which is the value of model based enterprise visualization and how to leverage it to accelerate innovation with some powerful new capabilities in Windchill and Creo View. The combination of Windchill and Creo View's best in class, built in enterprise visualization capabilities helps drive better decisions by providing all digital thread participants with the ability to perform
00:31 visual validation and review of a full fidelity digital mockup. After all, if a picture is worth a thousand words, how valuable does that make a full 3D model? When we're talking about enterprise visualization as part of a digital thread strategy, what we're really focusing on is the incorporation of a digital mock up or a lightweight 3D model at the heart of your product development process. There are three key pieces to unlocking that value: One - empower all stakeholders
01:01 with access to model centric visualizations. Two - embed model focused collaboration as part of your product development process and Three - provide powerful tools that help the enterprise validate the decisions that are made during the product development cycle. By providing the entire digital thread with the ability to engage with the product model, you empower a visual decision making process that becomes model centric. Everyone touching the life cycle of the product can begin to answer their own questions, like understanding product
01:34 features that may have been unclear from a paper based drawing, or identifying how big a particular part is in order to plan a packaging strategy. This democratized knowledge becomes a huge contributor to the acceleration of your digital transformation. Through powerful configuration driven visualization capabilities in Windchill, users can now visualize the differences between product variants or even compare differences in the product over a time period to better understand the impact of the engineering changes.
02:05 Now that everyone in the enterprise can access the model, the next step is to embed collaboration into the change cycle to help capture their newfound insights. Creo View provides powerful capabilities to mark up and comment on the model in order to capture feedback which needs to be communicated. This feedback can be directly associated to the appropriate change process, like a problem report or a change request to provide complete traceability. In addition to embedding model focused collaboration as part of the change
02:39 process, Creo View also provides a dedicated model based definition, or MBD focused set of design review capabilities to help transition from a drawing focused process to one that's purely model centric. These advanced design review capabilities allow users to focus on model features and annotations to identify things that need to be either agreed upon or revisited as part of the design cycle. Users can even capture a conversation as part of the process in order to document
03:11 why particular decisions were made and revisit them later. The last piece of the puzzle to unlocking this value is to provide the enterprise with tools to validate those decisions by answering questions which might not otherwise be so obvious. Questions like is this component going to fit? Or what exactly has changed about this model? Or maybe even, is there enough room on my shop floor to work around this product during the assembly phase? Creo View is able to answer these questions by providing a powerful set
03:44 of tools that can help unlock the value of the model based enterprise. Tools like interference detection, where users can identify clashes between components or modules and prevent them from occurring during the manufacturing of a physical prototype. Tools like powerful comparison capabilities that can identify and disposition changes to an assembly, like the add or remove a geometry, part geometry itself, or even identify changes in the drawing. Tools like being able to seamlessly transition from a desktop view of the model to being able
04:17 to experience it in full augmented reality with a click of just one button. These tools help answer and validate the critical questions and concerns that it takes to get your product out to market quickly. I'm hoping right now you've got a good idea of all the opportunities that can be unlocked through model based enterprise visualization. So let's take a look at some practical examples of how those capabilities work. First, we'll take a look at how you can leverage advanced design review capabilities in Creo View to enable a model centric design review process.
04:52 We have here a model that I've been assigned a review task from a designer on my team who would like a bit of feedback. When I open the model I can see all of the available combined state definitions that the designer has authored, which follow our company standards. While going through those states, I do notice some things that I'm not quite sure about, and I'd like to capture my feedback in the form of a design review so I can track all of these areas of feedback that I'd like the designer to go and revisit.
05:22 I can launch the design review tool to capture and catalog all the feedback I'd like to provide. When adding the feedback, I have the option of categorizing the type of feedback that I'm providing. These categories are configurable, including colors and ribbon icons to help identify the nature of the feedback that's been given. I can select the model annotation that I'd like to provide feedback on, select the associated references to appropriately tag all of the affected geometry which needs to be revisited. With the appropriate items selected,
05:54 I can tag them with a feedback based on the category that makes the most sense. In this case, they'll need to rework them. I can then provide additional feedback around conversations that I feel are most relevant about what needs to be changed. Now that I've provided feedback, I can save the review back to Windchill and set it to copy forward so that way the design review can follow the model through its future changes as the designer addresses all of my feedback.
06:25 Fast forward a little bit later into the process and I've had another review task assigned to me by the designer to take a look at the changes he made. I can open back up the design review and see that he's responded to my notes and indicated that he's made the appropriate modifications and believes it can now be released. Now that my feedback has been addressed, I'm happy to change the tag to Approved because it's good to go and he can release it now. I'll save that review back to Windchill and close out my review task.
06:58 Awesome stuff. Now let's take a look at one of my favorite recent improvements to see how the power of Creo View has been directly integrated into the change process to accelerate innovation within the development lifecycle. I have here a change task where I need to complete my review and approve the object on a change that I've been working on. As of Windchill 11.2, we added into the resulting objects table a handy little compare in Creo View action which will allow you to open both the affected items and the resulting
07:31 item object pairs into Creo View so I can compare them. This is a great simple way of accelerating the design review cycle time by giving you the means to simply open up the before and after version and compare them. And it's also got a great entry point into the new View state comparison tool that came out with Creo View recently. I'm going to go ahead and click this Compare in Creo View button. It's going to open up both the affected and resulted objects inside of Creo View.
08:01 And we see here that both the A version which would be my affected version, and the B version which is the resulting object. And we'll go ahead and launch right into the View State Comparison. I'm automatically going to go ahead and compare all of the contents and the only thing I need to worry about is which model comes first and which one comes second. In this case B is second and I want to make sure that I get that in the right chronological order so that way they're compared correctly.
08:35 After clicking OK, it's going to quickly generate a report that I can interact with. You can see here a list of all the combined states. We have the A version on the left and the B version on the right. And I can navigate from View State to View State by simply selecting the next or previous actions. I can also drill down on any individual changes by selecting them inside the tree. And I can see here exactly what got deleted.
09:05 It looks like there's a dimension here that was removed. I can see here that they've increased the diameter of this bypass valve and we've modified the G toll, decreasing the tolerance. And it's important to note that in the lower data panel, we can see any of the additional details about exactly what changed. If I want to go to the next View State, I can go ahead and select that myself. Or if you prefer, you can also use the next and previous buttons along the top of the ribbon.
09:35 We can see here that the component itself is modified. And in this case, I can see in the details that its appearance has changed, which makes sense because I see that visually. When I go to my MBD three combined state, I can see here that it visually looks fairly similar. So maybe I want to look at it in a little bit more detail. And I can see right here sure enough, the references on the annotation have changed from referencing six surfaces to referencing three surfaces.
10:09 It also looks like there was a typo addressed in the annotation. I can see here that it went from saying eight surface to eight surfaces. That's pretty clear now. So with that, I can use the View State Compare tool to quickly and easily identify each of the individual design modifications which have been made, and I'm content to go ahead and approve them inside the system. I really love seeing the power of visualization so tightly woven into the enterprise change process. I'm hoping that you can see all of the ways that model based enterprise
10:42 visualization can help accelerate the pace of innovation for companies. From empowering the thread through embedded product visualization to providing powerful tools to help answer difficult questions, the power is there, waiting to be unlocked. PTC's Windchill PLM system, in combination with Creo View's powerful digital mock up capabilities provide world leading capabilities to help you unlock all that potential.