Webinar Replay: Cummins Drives Sustainability Using Creo Generative Design


Sustainability is becoming a top priority for many organizations. Manufacturers are recognizing that sustainability can often start in the design stage, elevating the role of engineers in this effort. Cummins, a global leader of powertrains and components, is leading the way and leveraging generative design to support their sustainability initiatives.

Join us to learn from David Genter, Director of Design Engineering at Cummins, on how his team is using generative design to minimize the environmental impact of their products. After this session you will walk away knowing how:

  • Cummins uses generative design tools that are fully integrated in Creo
  • Online product training can help development teams get the most from their CAD systems
  • Generative design actually works through a demonstration from one of PTC’s technical experts


David Genter
Director of Design Engineering, CUMMINS

Nicole Casalini
Solutions Consultant, PTC

Matt Weber
Regional Director of Sales, PTC