Vuforia Engine Pricing: The Right Plan to Build Your Vision

If you are looking to publish an application using Model Targets or Area Targets, you will need to purchase a Premium Plan. All other applications can use a Basic Plan. We currently do not have any special licenses for non-profits.

Vuforia Engine offers a wide range of augmented reality features. You can read more about each one here.

Large spaces like factories and malls are challenging to build persistent AR applications for with the current technology available on the market. PTC created Vuforia Area Targets to solve this gap. Area Targets enable customers to use an entire space to create a persistent augmented reality experience through generating a 3D scan of the desired indoor environment.

Model Targets enable customers to create a robust and precise AR experience on large objects. Unlike other tracking technology that uses scans of the physical object, Model Targets leverage 3D CAD to offer a more accurate experience. This technology is perfect for applications on large machinery, automobiles, or home appliances.

Vuforia Engine supports a wide range of IOS, Android and UWP devices. For a complete list click here.

Yes, you can publish as many applications as you’d like under the Basic Plan or Premium Plan, but each application will need its own unique license key.

To discuss plans with our team please fill out this form.

Cloud and Cloud Plus can be added on to either a Basic or Premium Plan. These allow you to store image targets in our Vuforia cloud to be recognized by your application users. Depending on how many images you want to store, and how often you think your users will be accessing those images, will dictate which cloud plan works best for you.
Cloud plans can only be used with a Basic or Premium plan.

If you have our Cloud add-on (10,000 recos are included) and your application has 10,500 recos in a month, then the invoice will show the following two charges:
Monthly Fee – Cloud Plan = $99
Overage Charges for 500 recos @$0.01/reco = $5.00

For more FAQs around Vuforia Engine, please click here. If you’d like to speak with an AR expert about your question, please reach out through this form.