Coray is the Director of GSI Partner Marketing at PTC, based in London, UK. She has led Analyst Relations and Corporate Communications within PTC’s marketing organization. Prior to PTC, Coray ran Industry Relations at CRM startup Creatio, overseeing investor, analyst, and PR engagement. She began her career in financial services as an equity sales trader at Needham & Co. in New York, covering Industrials, including PTC, from an investment perspective.
Aerospace and defense leaders are under pressure from every direction. Products are becoming software defined, engineering environments are more distributed, compliance is becoming more stringent and non-negotiable, and the cost of delay is growing.
Organizations are being asked to do three things at once. Accelerate innovation. Scale production. Deliver mission ready systems with absolute confidence.
That combination is exposing a fundamental challenge.
ALM modernization is now a leadership priority
Application Lifecycle Management (ALM) is no longer just a tool within the engineering environment—it is a critical foundation for how products are engineered and delivered, and it requires a clear leadership mandate. Modern ALM is not only about requirements and traceability. It is a key enabler of digital continuity across engineering, manufacturing, validation, and operations. Organizations need a connected lifecycle foundation that supports faster decisions, certification readiness, production ramp-up, and operational resilience.
Mission ready trace: A transformation-led approach to ALM
Mission Ready Trace brings together PTC’s Codebeamer platform with Capgemini’s transformation capabilities to modernize requirements, verification, and compliance across the lifecycle. The real value of ALM is not in managing requirements. It is in connecting requirements, verification, compliance, manufacturing, and delivery into a single, trusted lifecycle foundation that enables controlled execution at enterprise scale.
Technology alone does not solve ALM
Codebeamer provides the foundation. End-to-end traceability. Requirements, test, and risk management. Compliance-ready workflows. But capability on its own does not change outcomes. Successful ALM modernization requires more than platform deployment. It requires operating model change, governance, adoption, and continuous improvement. Technology and operating model must evolve together to create sustainable business value.
Where most ALM transformations break down
Redefining how engineering actually works
Most ALM initiatives layer new tools onto legacy processes.
Mission Ready Trace takes a different approach. It starts with the operating model. How teams collaborate. How decisions are made. How work flows across requirements, validation, and delivery. If the way teams work does not change, the outcome does not change.
Turning compliance into an execution advantage
In the Aerospace and Defense industries, compliance is often managed at the end. Mission Ready Trace embeds compliance into daily execution. Traceability is built in from requirements to test to release. Audit readiness becomes continuous.
When compliance is embedded into execution, speed and control move together.
Modernizing without disrupting active programs
The biggest barrier to transformation is risk. Mission Ready Trace enables organizations to transition from fragmented environments to a unified ALM backbone without putting active programs at risk.
The greatest risk is not change. It is expecting legacy systems to scale beyond their limits.
Driving adoption and measurable value
A system only creates value when teams trust it and use it. Mission Ready Trace focuses on adoption from day one. Organizations often invest in platforms without addressing governance, adoption, and process change. As a result, expected value is never fully realized. Mission Ready Trace helps bridge that gap by aligning people, processes, and technology around measurable business outcomes.
Digital continuity as an execution enabler
Aerospace and defense organizations are increasingly prioritizing digital continuity to manage growing product complexity and program scale. Connecting engineering data, requirements, verification activities, manufacturing processes, and operational information creates the foundation for faster development cycles, improved certification readiness, production ramp-up, and greater delivery confidence. Mission Ready Trace supports this vision by helping organizations move from fragmented lifecycle environments toward connected and traceable execution.
Closing the gap between innovation and readiness
As software defined complexity increases, the gap between innovation and readiness continues to grow. Organizations can design faster. But they struggle to validate, scale, and deliver with confidence.
Mission Ready Trace closes that gap by connecting platform capability with enterprise transformation.
Innovation creates opportunity. Execution determines who wins.
The partnership advantage
This is what makes the difference. PTC brings the product backbone through Codebeamer. A scalable ALM platform built for complex, regulated environments. Capgemini brings the end-to-end ALM transformation engine, combining operating model design, governance, migration & rollout, change management & enablement, and adoption support to drive sustainable transformation at enterprise scale. With deep expertise in PTC Codebeamer and AI-enabled ALM practices, Capgemini helps organizations accelerate adoption of intelligent engineering capabilities while ensuring governance, compliance, and sustainable business outcomes. Together, they deliver what most organizations struggle to achieve: a fundamental shift from fragmented execution to controlled, scalable lifecycle performance. Mission-ready trace ultimately drives outcomes for enterprises committed to product excellence.
Most organizations don’t struggle with innovation—
they struggle with execution at scale. The combination of PTC’s ALM technology and Capgemini’s transformation expertise allows enterprises to align technology, processes, and people to deliver traceability, compliance, and performance across the entire lifecycle.”
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