增强现实的现状

增强现实 (AR) 技术正在转变公司设计、制造、运营和维护产品的方式,并且转变速度极快。.PTC 的“工业创新的现状”系列调查对部署 AR 的工业企业提供了可行洞察。浏览调查结果,并了解拥有前瞻性思维并推动数字化转型的组织如何使用增强现实。

行业增强现实采用情况

哪些行业正在加速利用 AR 机遇?

Software
Software Developers
Conveyor Belt
Industrial Products
Automotive
Automotive
Education
Education
A_D
A&D
Electronics High Tech
Electronics & High Tech Hardware
Professsional Services
Professional Services
Other
Other
Life Sciences
Life Sciences

增强现实用例分配(按角色)

如何应用 AR 以产生业务结果?

Design

Digital Design Review - 5%

Using AR to inspect and test 3D digital prototypes, complimenting traditional prototyping

Design

Collaborative Design Review - 3%

Engineers and designers use a shared view in AR to collaboratively review and develop products

Design

Augmented Design Review - 2%

Superimposing changes or design enhancements on top of a physical product or prototype

Manufacturing

Operator & Assembly Work Instructions - 6%

Overlay in-context detailed assembly and manufacturing instructions on how to perform processes, operate machinery, or assemble parts.

Manufacturing

Maintenance Work Instructions - 6%

Overlay in-context detailed maintenance instructions on how to repair and perform upkeep on complex machinery

Manufacturing

Quality Assurance - 3%

Validate production quality by comparing overlaid 3D digital CAD models to physical productions. AR also enables workers to add photos and videos to a quality assurance report

Manufacturing

Virtual Layout Planning - 3%

Production facility planning using AR to overlay, change, and validate floor layout designs

Manufacturing

Performance Dashboards & Alerts - 3%

View overlaid real-time equipment KPIs in context

Manufacturing

Safety & Security Alerts - 2%

AR provides real-time access to safety alerts and instructions during emergencies and for hazardous situations

Market And Sell

Virtual Product Companions - 7%

Augments users experience and makes the product more engaging

Market And Sell

Augmented Brand Experience - 4%

Leverage AR-enabled advertisements to create more engaging & dynamic experiences

Market And Sell

Retail Space Optimization - 2%

Visualization of floor plan layouts, changes and end cap design

Service

Service Manual & Instructions - 7%

Augmented training materials enable a faster response, decision making and increased first-time fix rate as service technicians can rapidly access information hands-free

Service

Service Inspection & Verification - 6%

Service training is more efficient, situational and realistic than traditional training through paper manuals

Service

Remote Expertise - 5%

Remote expertise (i.e. AR collaboration) bridge gap between technical experts and a lesser skilled workforce

Service

Customer Self-Service - 4%

Overlaying in-context detailed product instructions to help improve the end customer self-service experience

Service

Guided Work Instructions - 2%

Overlaying floating arrows, simple text checklist etc. to instruct means to solve a problem.

Operations

Augmented Operator Manual - 5%

Displays product operation information and instructions for product usage and simple repairs overlaid in context of the product

Head Up Display

Head-Up Display - 3%

Provides real-time access to safety alerts, maps, and other dynamic content overlaid on the user’s dashboard or line of sight

Operations

Augmented Interface - 3%

Extend the product’s means to be controlled through an augmented user interface. The augmented interface can enable the removal of physical interfaces (i.e. button)

Operations

Digital Product Extension - 3%

Overlay digital graphics and information on physical product to enhance overall customer experience

Training

Job-Specific Training - 6%

Interactive and situational training that overlays 3D instructions for job tasks and assignments enabling hands-on and traditional training to be simultaneous

Training

Safety & Security Training - 3%

Overlaying of 3D instructions on security and safety procedures to prepare employees to handle potentially life-threatening or dangerous situations

Training

Expert Coaching - 3%

Remote expert collaboration enables employees to access insights in real-time on specific job processes or tasks

Training

Knowledge Transfer - 2%

Enabling employees with remote expert collaboration to access insights in real-time on specific job processes or tasks.

企业中的增强现实采用情况

企业专注于通过 AR 先为哪些角色和用户提供支持?

部署/托管环境

AR 技术在何处托管和部署?

On-Premises
Public Cloud
PTC Hosted

预计投入使用时间线

企业预计他们的 AR 试用将在何时过渡到生产?

AR 硬件使用

通过哪些设备能提供AR体验?

Smartphone Smartphone
Tablet Tablet
Digital Eyeware
Digital Eyewear
Training
Other

使用 Vuforia AR 实现业务转型

想要了解增强现实技术如何推动实现业务的数字化转型?探索 Vuforia AR 平台,阅读工业 AR 使用案例和市场调研结果。