Fast Doesn't Have to Mean Risky

00:00 There have been plenty of instances where we have seen the before and after, when a customer is willing to take a step back, look at what's going on in their product development process change something about that, usually the result of implementing our technology in a more thoughtful, capable way, maybe even expanding the technology that they own from PTC, and in the process that results from that, we see significant time savings. So we've seen plenty of customers change time to market in double digits easily 10, 15, 20%.

00:32 We've seen them do that without reducing quality whatsoever because as an example, they might be using simulation more effectively as part of their product development process, eliminating a bunch of prototype cycles that they had before. And next thing you know, they're able to be more responsive to the market. And you can see that having an impact on overall business performance. So yeah, we see this all the time. It's frankly, some of our proudest moments is when we actually see a customer take advantage of our advice, take advantage of our technology, advance their product development process, and actually get to market quicker

01:02 and start grabbing market share.