Change That Sticks

00:00 When it became clear with one customer that I worked with, where they were really pulling ahead of the competition was when they utilized Creo Simulation Live as part of their workflow, this customer was able to utilize simulation part of the actual design process instead of leaving it towards a later stage. They still did that, but they incorporated CSL, sort of like an owl on the shoulder of the designer, guiding them throughout every design change they made so that they were informed

00:31 of the impact of particular design changes with respect to simulation. It's easier for organizations to incorporate technology. But a significant change to culture, with the way people work. That's often the harder challenge. And this example with Creo Simulation Live, that mentality of designers, utilizing simulation at an earlier stage in the design stage, that’s not just a technology change. It's also a way of working that needs to change as well.