PTC Customer Reference Program

Showcase the journey behind your success.

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Where innovation meets impact: your story, center stage

Every customer journey is a one-of-a-kind masterpiece—shaped by bold decisions, breakthrough moments, and real impact. Our Customer Reference Program is your gallery, a place where your story takes the spotlight it deserves. Whether you’ve led a digital transformation, redefined engineering excellence, or created meaningful change in your industry, your success can inspire others to follow.

This program offers a flexible, hassle-free way to share your journey with peers, analysts, and media—on your terms. Step into the spotlight, showcase your innovation, and help shape the future by sharing the art of what you’ve achieved.

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Showcase your impact, amplify your voice

Highlight your achievements and fuel innovation while you gain deserved recognition for your work.

Highlight your achievements and fuel innovation while you gain deserved recognition for your work.

Inspire innovation

Showcase your organization’s success and leadership. Build an audience and brand exposure. Demonstrate the value of your efforts.

Showcase your organization’s success and leadership. Build an audience and brand exposure. Demonstrate the value of your efforts.

Reap the benefits

Utilize community resources and executive buy-in. Showcase your differentiators and advantages to customers. Enhance career development and promote programs.

Utilize community resources and executive buy-in. Showcase your differentiators and advantages to customers. Enhance career development and promote programs.

Boost engagement rates

Customer-related social posts receive an engagement rate of 13.6%.

Customer-related social posts receive an engagement rate of 13.6%.

Spotlight on customer references

Discover how industry leaders are leveraging our solutions to drive innovation and success.

Our customers are leading innovative teams in many industries. We are grateful to partner with market leaders across industrial manufacturing, automotive, MedTech, aerospace and defense, and electronics and high tech. Each industry has unique challenges and goals. Through our solutions, they have achieved remarkable results, transforming their operations and driving growth. Explore these inspiring stories to see how they have led their teams to success.

NASA's journey to innovation

Today, NASA relies on advanced systems to streamline operations from work control systems to CAD models. Terry Hill, Digital Engineering Transformation Lead at NASA, explains the evolution of engineering approaches: “In the Apollo program, we used pen and paper for designs. Now, we create fully interactive 3D models of the rocket and launch systems. These tools allow us to check parameters down to a fraction of an inch, reducing the risk of errors and improving precision.”

“A digital twin allows us to investigate anomalies, simulate scenarios, and forecast outcomes faster than real time,” Terry explains. “This approach reduces risk, cost, and time, while maintaining precision.”

Safety is paramount in human spaceflight. “Modern digital engineering lets us run high-resolution simulations to assess risk and enhance safety margins,” says Terry. The lessons learned from past accidents deeply inform NASA’s commitment to protecting astronauts and ensuring mission success.
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Medtronic's agile approach to regulatory compliance

Medtronic's Neuromodulation department implemented PTC technology to enhance agile development and compliance with medical device regulations.

Sarb Singh-Kaur, Director of Patient Care Software at Medtronic, emphasized the importance of accurately capturing customer needs and tracking them through product development. Singh-Kaur stated, “Here are the things we have been able to accomplish: We have completely reshaped our processes and have used Codebeamer as the instrument to drive that change. We were up and running in less than 30 days. We have over 250 active users already."

This transition enabled Medtronic to streamline processes, improve transparency, and maintain regulatory compliance.
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ZF breaks down silos

Leading the way to clean, safe, and affordable mobility for everyone with implementing PLM.

What ZF needed most was a single, authoritative source of truth—a place where every team member could go to share or access any data that is relevant to the system they’re building. By implementing Windchill, ZF revolutionized its operations.
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Cummins optimizes new product designs to prioritize sustainability

With Creo, Cummins is reducing material waste, saving time, and making engineers more productive.

With sustainability in mind, Cummins set out to rethink their design process. About 70% of an item’s lifecycle CO2 footprint is set during its design, meaning that if Cummins wants to minimize a product’s environmental impact, it needs to be done during the design phase. Given that Cummins is centered on optimization on all fronts as part of PLANET 2050, focusing on the design phase can yield rewards ranging from lowering costs to environmental benefit.

The right design tools cannot guarantee innovation, but they can help create circumstances where it is more likely to occur. That’s why Cummins is using Creo, a leading 3D computer-aided design (CAD) tool trusted by designers and engineers around the globe.

“We have the technology to make a difference—and we do it just because it’s the right thing to do,” David Genter, Director of Design Engineering at Cummins
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HP minimizes complexity and costs

HP has multiple locations around the world to support its wide range of printing solutions. The manufacturer produces around 30 different printer models, based on seven different platforms that can have hundreds of SKUs. Its large format printers are comprised of thousands of parts. In addition, there wasn’t a standardized product data management (PDM) system to support HP’s new product development (NPD) processes. With so much going on, HP urgently needed to adopt a digital transformation to minimize complexity and development costs.

With PLM Windchill, HP’s Large Format Printing division accelerates time to market with improved processes and production.

"Windchill helps us achieve a higher level of maturity and better integration of electrical and mechanical designs—leading to greater overall quality," Manuel Lopez, 3D Operations Program Manager, HP
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Be our next guest—share what makes your company remarkable

Featuring voices from trailblazers like NASA, Vestas, Volvo Construction Group, Elekta, and Xenith, The Third Angle isn’t just a conversation. It’s your chance to step into the spotlight and showcase what makes your company extraordinary.

NASA’s next giant leap: the tech behind the Artemis mission

NASA gives us a rare look behind the scenes at the Kennedy Space Center as the Artemis program prepares to return humans to the moon using cutting-edge digital engineering.

Volvo Construction Equipment: Construction Goes Electric……Shhhhh

Ever been woken by construction noise? In our podcast, we talk to Volvo Construction Equipment about tackling that and other big challenges in the industry.

Elekta: Connecting the world to fight cancer

Fighting cancer is tough, but with Elekta’s technology, treatments are becoming more personalized, precise, effective, and tailored to each body and every unique tumor.

Xenith: Football helmet technology that is changing the game for athletes

Football tackles can hit like a baby whale. Xenith’s adaptive helmets move independently on impact, absorbing force and better protecting players from hard hits.

Vestas: How large can wind turbines get, and is bigger always better?

With rising wind energy demand, turbines are growing larger. This episode explores how Vestas ensures sustainability with recyclable blades and low-emission steel towers.

NASA’s next giant leap: the tech behind the Artemis mission NASA gives us a rare look behind the scenes at the Kennedy Space Center as the Artemis program prepares to return humans to the moon using cutting-edge digital engineering. Volvo Construction Equipment: Construction Goes Electric……Shhhhh Ever been woken by construction noise? In our podcast, we talk to Volvo Construction Equipment about tackling that and other big challenges in the industry. Elekta: Connecting the world to fight cancer Fighting cancer is tough, but with Elekta’s technology, treatments are becoming more personalized, precise, effective, and tailored to each body and every unique tumor. Xenith: Football helmet technology that is changing the game for athletes Football tackles can hit like a baby whale. Xenith’s adaptive helmets move independently on impact, absorbing force and better protecting players from hard hits. Vestas: How large can wind turbines get, and is bigger always better? With rising wind energy demand, turbines are growing larger. This episode explores how Vestas ensures sustainability with recyclable blades and low-emission steel towers.

ServiceMax Experience

Welcome to the immersive ServiceMax Experience, your gateway to exploring transformative customer stories like never before—through augmented reality.

Download the ServiceMax Experience app on your phone or tablet to learn about ServiceMax through the lens of a technician. Once the app is installed, put it to use by visiting our ServiceMax Experience web page or printing your own target cards.

Download the App