In 2018, PTC announced a strategic partnership with Microsoft aimed at helping enterprise customers accelerate digital transformation through the IoT. One of the biggest drivers for the partnership is the ability to leverage Azure as the preferred cloud infrastructure for deploying ThingWorx. There are many benefits to using the cloud for industrial IoT applications, but as a joint solution, ThingWorx and Azure drive business value with a unique set of capabilities. There are five reasons why ThingWorx and Azure are a perfect match.
Joint architecture with Microsoft allows ThingWorx to interact seamlessly with Azure IoT and leverage its strong data ingestion and security features. A custom built Azure IoT Hub Connector provides manufacturers with faster time to value and maximizes PTC's development efforts around functionality that’s available exclusively with Azure.
ThingWorx's ability to contextualize data sourced from Azure with additional content like 3D models and engineering data provides industrial organizations with deeper insights into their smart, connected products and operations. This real-time data synthesis is key to unlocking the information needed to drive rapid industrial innovation.
Both Microsoft and PTC have portfolios that complement their respective core services and provide a more holistic digital transformation solution. ThingWorx also integrates with Microsoft Dynamics 365 to help companies transform their field service strategies, as well as with PTC Vuforia for creating engaging AR experiences that can be viewed with Microsoft HoloLens. Together, these complementary solutions form a more complete and powerful digital transformation offering that aligns the strategies of two industry leaders.
Azure brings unprecedented speed, security, scalability, and global reach to ThingWorx – the pillars of digital transformation for any industrial enterprise. A strong IoT foundation is a requirement for future-proofing operations, and the scalability of Azure fortifies the ability of ThingWorx to transform the way that organizations create, operate, and service their products.
Integration with Azure IoT Hub enables bi-directional communication to millions of IoT assets, meaning that individual products can both send and receive actionable messages in a reliable and secure manner. This opens the door for product automation, remote monitoring, energy management, and much more.
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