Sylvine Datry is GTM PLM Strategy and Execution Senior Director at PTC, based in France. She leads global PLM go‑to‑market strategy and field execution, shaping how PLM operates as a core enterprise platform alongside ERP. Specializing in Enterprise PLM and PLM–ERP integration, she helps PTC customers and partners connect product intent to execution by defining clear operating frameworks that establish system ownership, govern product data and change, and enable scalable, value‑driven transformation.
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Why ERP–PLM Integration Is a strategic imperative for enterprise manufactures