Monetising your IoT Investment: How to deliver impact

Mike Fallon, Director, Senior Advisor of PTC's IoT Transformation Advisory Practice is responsible for helping companies deliver Business Innovation by addressing the "how" of IoT monetisation.

Watch the replay and learn more about:

  • How an IoT monetisation strategy can help generate new revenue
  • How a user-driven perspective needs to inform IoT technology strategy
  • The role of the CIO in creating an IoT monetisation strategy
  • The cross-functional stakeholders needed to execute the strategy
  • The go-to-market approach for manufacturing companies introducing software sales
  • Considerations for your technology criteria in the context of the dynamics of your customer

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