AR & IoT – Better Together PTC’s Jim Heppelmann delivers a visionary and research-driven framework for how companies can capitalize on the convergence of the digital and physical worlds with AR and IoT

A convergence is currently drawing together IoT and AR. As we increasingly extract and utilize the data from smart, connected products, AR becomes a natural mechanism for humans to interact with, and benefit from, IoT solutions. It’s also a compelling entry point for companies to create new revenue opportunities and transform product operations and services.

Watch this video, and let PTC’s Jim Heppelmann take you on a tour of fascinating AR-enabled demos. Digital-physical convergence promises a world where physical products will live longer through digital upgrades, speak to us with real-time information and adapt to our desire for personalized experiences.