Overcoming Organizational Change Management Challenges
In this roundtable discussion, Jeff Zemski, VP of Product Management at PTC, is joined by Eric Horn, IT PLM Solution Architect at Element Consulting, and Viktor Sinzig, Director of Customer Adoption at PTC, to explore the critical aspects of successful PLM adoption.
The conversation focuses on securing buy-in from stakeholders, understanding what true adoption looks like, effectively selling PLM within teams, and overcoming user resistance. The experts share insights on involving advocates, the importance of organizational change management, and strategies to communicate and incentivize the benefits of PLM adoption.
Through real-world examples and best practices, the discussion emphasizes the importance of aligning incentives, building support, and tailoring change management approaches to different levels within the organization. These strategies are crucial for achieving business objectives and driving digital transformation.
Register now to gain valuable insights and drive your organization towards more efficient, collaborative, and cost-effective product development. Don't miss this opportunity to revolutionize your approach and stay ahead in the competitive market!