Reducing Service Costs with AR Griiip Uses Augmented Reality to Enhance Customer Experiences with Better Service at a Lower Cost

Griiip Case Study

With ThingWorx, Griiip gains the visibility it needs to streamline processes, improve product development, and enhance customer experiences through better service at a lower cost.

Griiip, an innovative manufacturer of entry-level racecars, implemented ThingWorx to improve processes and reduce costs, making it possible for individual drivers to purchase racecars. Leveraging IoT and augmented reality technologies, Griiip provides real-time and virtual information that empowers drivers to act as experts. Armed with the information they need in real time, owners can operate independently with less intervention - enhancing the overall customer experience and reducing the total cost of ownership.

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