PTC to Sponsor PI Apparel Europe 2022

Written by: Blake Simms

Read Time: 3 min

PTC will leverage its sponsorship of the PI Apparel event to showcase live demonstrations of retail’s most widely-used PLM solution, FlexPLM V12, as well as a full suite of digital product creation, supply chain, and sustainability-focused solutions – all designed to help brands and retailers work@digitalspeed.

PTC is pleased to announce our sponsorship and active participation at the latest PI Apparel event, which will take place on April 25-26 at the Postillion Convention Centre in Amsterdam. Find PTC at Booth #29.

As a global series of product development events, PI Apparel brings together leaders from across the fashion, apparel, and footwear industry to discuss the vital role that technology plays in helping brands, retailers, and their suppliers to keep pace with a rapidly changing marketplace.

Over the course of the two-day event in Amsterdam, we'll showcase FlexPLM V12 — with its modern, visual, and fully-responsive user interface— alongside a suite of digital product creation, sustainability, and supply chain solutions, which align closely with key event topics, such as digital product creation, supply chain connectivity and collaboration, the use of 3D assets in design, development, and consumer-facing channels, and artificial intelligence (AI) and machine learning.

“We’re thrilled to show the full scope of our end-to-end digital thread platform at PI Apparel Europe,” says Bill Brewster, Senior Vice President and General Manager of PTC’s Retail Business Unit. “Visitors to our booth will learn how to work@digitalspeed through the use of best-in-class digital technologies like PLM, 3D, AI and AR to accelerate their design, product development and go-to-market processes. They’ll discover how to become much more agile, improve their sustainability credentials, and connect their supply chain operations. And as always, PTC’s team of dedicated retail experts will be on-hand to discuss vital subjects, share best practices and unique insights, and demonstrate first-hand how PTC is supporting brands and retailers in these strategic areas.”

On the first day of the event, at 11:50 a.m. CET, we'll also lead a session titled, PLM & Sustainability: Past, Present & Future, that will explore how PLM has evolved to accelerate sustainability initiatives and enable brands and retailers to measure, manage and track value chain sustainability metrics in greater detail than ever before. The session includes real-world use cases and industry perspectives from global activewear and lifestyle brand Sweaty Betty, and sustainability insights provider Higg.

As the most-widely used, scalable, and secure Retail PLM solution, interest is expected to be high in our leading FlexPLM solution at PI Apparel. There’s still time to request a meeting with a PTC retail expert at PI Apparel, although places are limited.  

Tags: Retail and Consumer Products

About the Author

Blake Simms

Blake is a high-performing, results, and data-driven, strategic marketing leader with extensive international experience in B2B technology marketing, specifically enterprise SaaS, Cloud, and subscription solutions in Retail, Footwear, Apparel, GM & CPG sectors.

With a bachelor’s degree in marketing management, strategy and communications, Blake has worked for a variety of leading global organizations and supported them by developing and delivering their Go-to-Market strategy, with measurable outcomes in new ACV bookings and ARR growth.

As a Marketing Director, Blake has a proven track record of nurturing teams and building highly successful, best-in-class, innovative marketing programs from the ground up, driving real results against KPIs in the areas of lead generation and pipeline creation, brand awareness, product launches, customer engagement and retention, product marketing, communications, sales-enablement, and account-based marketing.