PTC Reality Lab

We research the new, the uncharted, the possible next technologies.

Demo for BMW

A collection of capabilities put together to demonstrate to BMW features of Vuforia, integrating external engineering and PLM data, including CFD airflow results calculated in Creo and showing how AR can be used to review design variants e.g. a convertible car with the roof up/down, and of course how this interacts and affects the airflow.

Demo for BMW
A collection of capabilities put together for BMW by the @PTCRealityLab features #augmentedreality, #cad, and #plm