Create a Change Communication Strategy

Identify the right communications tools, methods, and messaging for your business.

PTC offers a hands-on and pragmatic approach of a communication strategy. For this, we have developed a communication tool box that contains a variety of ideas and communication measures to reach people on different distribution channels. We will review our catalog with you and decide which artifacts to use, depending on your company's culture, the identified stakeholders and our understanding of the change impact.

How it works

This Rapid Outcome is a 40-hour engagement and includes the following activities:

  1. PTC will create an initial communication strategy and communication tool box based on information captured in the initial interview with your program lead.
  2. PTC will review all impacted groups and gather the best communication tools for each.
  3. PTC will define communication roles and responsibilities for your team.
  4. PTC will present you with a final strategy for your upcoming business transformation.


The following criteria must be met before this service can be consumed:

  • You must have stakeholders and sponsors identified.
  • You must have the change impact analysis completed.
  • You must have your change network identified.

Additional Information

Outcome: Identify the right communications tools, methods, and messaging for your business.

Journey: All

On Premise or Cloud: Both

Remote or Onsite: Both

Success Points*: 25, if remote or 30, if onsite

*Please note: Information including Success Point values may vary depending on location. Success Point values shown are for reference only and based on North America. Contact your Success Manager for specific services and point values for your location. Please refer to our terms and conditions for additional details.

Learn more about success services

Understand how our proactive success managers can help ensure you are successful with your PTC investment.